Comments on: TagMore monetises mobile ‘barcodes’ http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/ Tracking the UK's mobile and web start-up ecosystem. Fri, 25 Jul 2008 12:08:31 +0000 http://wordpress.org/?v=2.5.1 By: Tagmore connects the online world with the off line one http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-143434 Tagmore connects the online world with the off line one Sun, 29 Jun 2008 11:12:40 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-143434 [...] that are ahead of a new trend. If you want to know more about the technology, I suggest you read this thorough post by Mike [...] [...] that are ahead of a new trend. If you want to know more about the technology, I suggest you read this thorough post by Mike [...]

]]> By: msn http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-76224 msn Tue, 04 Dec 2007 14:24:33 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-76224 teşekkürler teşekkürler

]]> By: Henry@TagMore! http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-35304 Henry@TagMore! Mon, 10 Sep 2007 20:11:35 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-35304 Jof, The process of scanning a visual tag is as 'frictionless' as possible, but we are continuing to make improvements to the process. Essentially, it goes as follows: 1) Open camera app on phone. The preinstalled reader has a floating 'frame' that you line up with the visual tag. 2) Place the 'frame' over the tag. The camera does the rest - no need to press a button to take a picture or anything like that, and the capture rate is both fast (pretty much instantaneous) and accurate. 3) The visual tag contains information readable by our platform i.e. the physical tag links to online content. For this, the user must connect to the TagMore! site via GPRS or whatever. The platform provides a means for micropayments to be taken when used in 'retail platform' mode and also a host of other uses we are currently exploring. We have two vertical markets that we are going to trial within the next 2 months, and aim to rapidly establish a user base in Europe. As for colours, the tags can be produced in colours, so long as there is at least 50% contrast between the tag hue and the background. The possibilities for customisation are numerous. Any more questions, please just ask :) Henry (TagMore.com) Jof,

The process of scanning a visual tag is as ‘frictionless’ as possible, but we are continuing to make improvements to the process. Essentially, it goes as follows:

1) Open camera app on phone. The preinstalled reader has a floating ‘frame’ that you line up with the visual tag.

2) Place the ‘frame’ over the tag. The camera does the rest - no need to press a button to take a picture or anything like that, and the capture rate is both fast (pretty much instantaneous) and accurate.

3) The visual tag contains information readable by our platform i.e. the physical tag links to online content. For this, the user must connect to the TagMore! site via GPRS or whatever.

The platform provides a means for micropayments to be taken when used in ‘retail platform’ mode and also a host of other uses we are currently exploring. We have two vertical markets that we are going to trial within the next 2 months, and aim to rapidly establish a user base in Europe.

As for colours, the tags can be produced in colours, so long as there is at least 50% contrast between the tag hue and the background. The possibilities for customisation are numerous.

Any more questions, please just ask :)

Henry (TagMore.com)

]]> By: Alberto http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-35114 Alberto Sun, 09 Sep 2007 23:41:32 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-35114 Jof, what do you mean with resolution? the platform can generate "visual tags" on any image size or color. Jof, what do you mean with resolution? the platform can generate “visual tags” on any image size or color.

]]> By: Roger http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34694 Roger Sat, 08 Sep 2007 10:52:46 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34694 Hi Mike, Thank you for mentioning us. I also wanted to add that we offer way more than a reader;) See: http://feed2mobile.kaywa.com http://api.qrcode.kaywa.com - our QR Code API with Live Statistics Personal codes for individuals at http://id.kaywa.com (alpha, version 0.5) Related: Photos of our QR Code projects (with two japanese exceptions) Hi Mike,

Thank you for mentioning us. I also wanted to add that we offer way more than a reader;)

See:
http://feed2mobile.kaywa.com
http://api.qrcode.kaywa.com - our QR Code API with Live Statistics
Personal codes for individuals at http://id.kaywa.com (alpha, version 0.5)

Related:
Photos of our QR Code projects (with two japanese exceptions)

]]> By: Mike Butcher http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34370 Mike Butcher Fri, 07 Sep 2007 13:20:24 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34370 Jof - you'll have to ask them about resolution, but I saw only a b/W demo tag, tot colour. Jof - you’ll have to ask them about resolution, but I saw only a b/W demo tag, tot colour.

]]> By: Jof Arnold http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34361 Jof Arnold Fri, 07 Sep 2007 12:45:17 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34361 The key to this is automation, otherwise it's just a gimmick: if you look at the number of combinations permissible by a data matrix (I'm assuming that's their approach, judging by the splash page) you'll soon see that good old alpha-numerics can hold way more data in a given space. However, SMSing an alphanum code isn't as cool as showing something to your phone and getting an instant response... provided it is indeed instant. There are definitely competitors in the datamatrix/phone space, including Motorola from memory, but I agree it's not well-explored in Europe. I look forward to seeing how it all pans out. What resolution are they using? What number of colours? The key to this is automation, otherwise it’s just a gimmick: if you look at the number of combinations permissible by a data matrix (I’m assuming that’s their approach, judging by the splash page) you’ll soon see that good old alpha-numerics can hold way more data in a given space.

However, SMSing an alphanum code isn’t as cool as showing something to your phone and getting an instant response… provided it is indeed instant.

There are definitely competitors in the datamatrix/phone space, including Motorola from memory, but I agree it’s not well-explored in Europe. I look forward to seeing how it all pans out.

What resolution are they using? What number of colours?

]]> By: Swampthing http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34342 Swampthing Fri, 07 Sep 2007 11:10:19 +0000 http://uk.techcrunch.com/2007/09/07/tagmore-monetises-mobile-barcodes/#comment-34342 Great post! Great post!

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