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	<title>Comments on: Gurgle launches with Mothercare backing</title>
	<atom:link href="http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/feed/" rel="self" type="application/rss+xml" />
	<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/</link>
	<description>Tracking the UK's mobile and web start-up ecosystem.</description>
	<pubDate>Sat, 10 Jan 2009 04:02:05 +0000</pubDate>
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		<title>By: Information Management and Collaboration - The Butler Group - social8</title>
		<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-141253</link>
		<dc:creator>Information Management and Collaboration - The Butler Group - social8</dc:creator>
		<pubDate>Wed, 18 Jun 2008 15:00:41 +0000</pubDate>
		<guid isPermaLink="false">http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-141253</guid>
		<description>[...] interesting examples of business using social media successfully ( Coca Cola - Fanta and Facebook, Mothercare-backed Gurgle and [...]</description>
		<content:encoded><![CDATA[<p>[...] interesting examples of business using social media successfully ( Coca Cola - Fanta and Facebook, Mothercare-backed Gurgle and [...]</p>
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		<title>By: Robert Loch</title>
		<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46765</link>
		<dc:creator>Robert Loch</dc:creator>
		<pubDate>Tue, 23 Oct 2007 22:51:27 +0000</pubDate>
		<guid isPermaLink="false">http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46765</guid>
		<description>http://strange.corante.com/archives/2006/03/27/changing_media_social_media.php

'Opportunity for brands to own a category. So Mothercare could set up a site where mothers talk about this stuff, so if you're a competitor to Mothercare, you have the opportunity to own that space.'</description>
		<content:encoded><![CDATA[<p><a href="http://strange.corante.com/archives/2006/03/27/changing_media_social_media.php" rel="nofollow">http://strange.corante.com/archives/2006/03/27/changing_media_social_media.php</a></p>
<p>&#8216;Opportunity for brands to own a category. So Mothercare could set up a site where mothers talk about this stuff, so if you&#8217;re a competitor to Mothercare, you have the opportunity to own that space.&#8217;</p>
]]></content:encoded>
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		<title>By: Mike Butcher</title>
		<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46308</link>
		<dc:creator>Mike Butcher</dc:creator>
		<pubDate>Mon, 22 Oct 2007 16:54:14 +0000</pubDate>
		<guid isPermaLink="false">http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46308</guid>
		<description>Shafqat I   - thanks, amended. Sloppy me.</description>
		<content:encoded><![CDATA[<p>Shafqat I   - thanks, amended. Sloppy me.</p>
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	<item>
		<title>By: Shafqat I</title>
		<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46304</link>
		<dc:creator>Shafqat I</dc:creator>
		<pubDate>Mon, 22 Oct 2007 16:46:36 +0000</pubDate>
		<guid isPermaLink="false">http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46304</guid>
		<description>Actually, so is the MotherCare link. Big night last night? ;-) Feel free to remove these comments when the links are fixed. Cheers.</description>
		<content:encoded><![CDATA[<p>Actually, so is the MotherCare link. Big night last night? <img src='http://uk.techcrunch.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> Feel free to remove these comments when the links are fixed. Cheers.</p>
]]></content:encoded>
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	<item>
		<title>By: Shafqat I</title>
		<link>http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46299</link>
		<dc:creator>Shafqat I</dc:creator>
		<pubDate>Mon, 22 Oct 2007 16:41:56 +0000</pubDate>
		<guid isPermaLink="false">http://uk.techcrunch.com/2007/10/22/gurgle-launches-with-mothercare-backing/#comment-46299</guid>
		<description>Mike, don't ask me why I was clicking there, but the Mumsnet link is broken!</description>
		<content:encoded><![CDATA[<p>Mike, don&#8217;t ask me why I was clicking there, but the Mumsnet link is broken!</p>
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